William The Conqueror


LOOKING FOR THE CURE (Out Today via Loose)

& Announce SXSW Showcase plus Extensive UK Tour

Stream/Buy Looking for the Cure + Watch Video HERE


“A mighty launchpad for what’s yet to come” Q ★★★★

“A thumping Southern rock and Americana grungy gumbo that hits you right between the eyes” Express ★★★★

“It is a joy to behold a musician blessed with such a distinctive and unmistakable voice” Americana UK


Looking for the Cure is a song about redemption. It’s raw, laid-bare song-writing but with an acerbic wit and an overall cathartic effect that turns a dark experience into something more hopeful, even joyous. As frontman Ruarri Joseph expands:

“’Looking for the Cure’ started out as a mournful ballad about witnessing the process of recovery from addiction: the tragedy of searching for something that doesn’t exist. Then it dawned on me that if you’re looking, at least it means you’re alive to do so, and that’s a cure in itself.”

Mirrored in the song’s contrary message of joy is the bold, driven musicality of William The Conqueror. Ex-Atlantic singer songwriter Ruarri Joseph (guitar/vocals) is joined by Naomi Holmes (bass/vocals) and Harry Harding (drums/vocals) to deliver a brand of Americana that bleeds into heavier Southern rock, with touches of blues and influences in the youthful sounds of grunge and indie-rock.

‘Bleeding on the Soundtrack’ is the second album, following the debut ‘Proud Distributor of the Peace’ (2017, Loose), in an abstract biographical trilogy inspired by Hermann Hesse’s book ‘My Belief’ which housed three separate essays on innocence, disillusionment and faith. In creating William The Conqueror, Joseph has found a vehicle to exorcise demons, and a freedom to draw on a personal history that he’d unconsciously skirted as a solo artist. The trio’s live performances have a boundless energy and rawness that has been captured on the record with the help of producer Ethan Johns (Ryan Adams, Kings of Leon, Laura Marling, The Jayhawks).

Looking for the Cure was recorded at Real World Studios, Wiltshire and produced by Ethan Johns. It is released on 11th January with the album ‘Bleeding on the Soundtrack’ following on 15th February via Loose.

Pre-order William The Conquerors forthcoming album ‘Bleeding on the Soundtrack’ HERE

2018 saw William The Conqueror play a string of triumphant performances at UK festivals, a showcase at Nashville’s AmericanaFest and more recently a headline gig at The Water Rats, London. This year the trio are set to play SXSW festival as well as UK shows including AmericanaUKFest in January, an In-Store tour in February, followed by an extensive headline UK tour in Spring. All dates below:


30th January: AmericanaFestUK, London 

15th February: Drift (In-Store), Totnes (7pm)

16th February: Sound Knowledge (In-Store), Marlborough (6.30pm)

21st February: Rough Trade East (In-Store), London (1pm)

22nd February:  Music’s Not Dead (In-Store), Bexhill-On-Sea (7pm)

23th February: Union Music Store (In-Store), Lewes (2pm)
+ Hundred Records (In-Store), Romsey (6pm)

24th February:  Rough Trade (In-Store), Bristol (3pm)

28th February: Black Circle Records (In-Store), Leighton Buzzard (6:30pm)

13th April: Ramblin Roots Festival, Bucks 

17th April: Thekla, Bristol

18th April: The Deaf Institute, Manchester

23rd April: Heartbreakers, Southampton

25th April: Prince Albert, Brighton

26th April: Fat Lil’s, Witney

27th April: The Cluny 2, Newcastle Upon Tyne 

1st May: The Hug and Pint, Glasgow

3rd-6th May: Kilkenny Roots Festival, Ireland 

8th May: The Lending Room, Leeds

10th May: The RAFA Club, St. David’s

15th May: The Musician Pub, Leicester

18th May: The Old Bakery Studios, Truro

21st May: The Lexington, London

23rd May: Hare & Hounds, Birmingham

24th May: The Bodega, Nottingham

30th May: Red Rooster, Suffolk 


Tour dates + ticket links HERE


Connect with William the Conqueror via:

Facebook @williamtheconquerormusic | Instagram @williamtheconquerormusic | Twitter @prouddistributor 

For more information please contact thom@sonicpr.co.uk